City of St. Gallen billboards now at Goldbach Neo
Following a tender process, Goldbach Neo was awarded the concession for the out-of-home advertising inventory of the city of St. Gallen.
As of 1 January 2025, we will hold another concession among the ten largest cities in Switzerland. St. Gallen, the eighth-largest city, has decided to award the contract for marketing advertising space on public property to Goldbach Neo.
With over 600 billboards, the city of St. Gallen’s inventory is characterised by attractive and highly frequented locations. Of these, 424 locations are commercial inventory, primarily in the tried-and-tested F12, F200 and F24 formats. In addition, there are 208 culture poster locations in the popular small-format F4. With this additional inventory, we are able to cover Switzerland’s most important cities and urban areas in an even more targeted manner. The portfolio of German-speaking Switzerland also includes advertising space in the cities of Lucerne, Zurich, Basel, Winterthur and Bern. The additional, extensive coverage in French-speaking Switzerland and Ticino allows for high-reach, national campaigns or targeted local advertising.
The spaces can be booked with us from December 9, 2024.
(Subject to the ongoing appeal.)
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Tom Gibbings, CEO:
‘We are particularly pleased with this new addition to our portfolio – and we strongly believe that we are the right partner to market the inventory for St. Gallen. As Switzerland’s eighth-largest city, St. Gallen has a high marketing priority.’
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Diego Quintarelli, Chief Sales & Marketing Officer:
‘The extra spaces in St. Gallen are an ideal addition to our range of services – nationally and regionally. The new inventory on public property enables additional, tailor-made out-of-home advertising solutions.’